Draft starting point only — have this reviewed before publishing. Replace bracketed placeholders with your details.
[Business/company name], registered with the Information Commissioner's Office (ICO registration reference: [your reference]). We are the data controller for the information described below.
When you use the free diagnostic on this site, we process: the business name and website URL you enter (which may be your own business or one you're researching), and — if you choose to unlock the full report — your first name and email address.
We use the business name/URL and any context you provide solely to generate your report via automated research; this data is not retained beyond 24 hours. We use your name and email, provided on a consent basis when you unlock a report, to send you the report and to get in touch about [your services/offer]. You can withdraw consent at any time (see below).
Consent (UK GDPR Article 6(1)(a)) for the name/email collected at the unlock step. Legitimate interests for the transient processing of the business/URL used only to generate the report itself.
Report generation uses Anthropic's Claude API (a US-based processor) to research and draft report content. Contact details are stored in our CRM, HubSpot. Both operate under standard contractual safeguards for international data transfers.
Report content is deleted automatically after 24 hours. Contact details are retained in our CRM until you ask us to delete them or unsubscribe.
Under UK GDPR you have the right to access, correct, or delete your data, to withdraw consent, and to complain to the ICO (ico.org.uk) if you believe we've mishandled it. To exercise any of these, or to raise a complaint directly with us, contact: [your contact email]. We will acknowledge any complaint within 30 days.
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